Friday, October 07, 2005

Brotica: A Chemical Attraction

Brotica, Inc. was established in 2002 by a team of six researchers from Colorado State University. Brotica's objective is to develop environmentally friendly, non-chemical products that fill gaps that exist in modern insect control strategies. Currently, Brotica is developing, manufacturing and selling Interval33™, a patented termite attractant that can be used in conjunction with existing termite monitoring systems. This technology is the first and only known termite attractant, making Interval33 a one-of-a-kind product. All manufacturing and distribution is done from Brotica's location in Fort Collins . Brotica is completing patent protection of its termite attractant in the US and has already been patented in Australia . Brotica's strategy is to partner with companies that specialize in termite monitoring/baiting and arrange for these companies to bundle their own baiting system with Interval33 termite attractant. Brotica already has an arrangement with Ensystex Australasia LLC for the exclusive distribution and sale of the termite attractant in Australia and France . In the US , Interval33 Termite Attractant is now registered for sale in 38 states. Brotica has operated completely free of debt since its inception.

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